Automation · custom builds for small business

The follow-up runs itself now.

Missed-call text-back is one thing a good automation can do. I build the specific one your business needs: the review chase, the quote follow-up, the renewal tracker. Then I run it. You name the boring recurring thing. I make it stop being your job.

Built to how you actually work · a fixed price back within a day · sold on its own, after the site is doing its job

6Ready-to-run
24hTo a fixed quote
1Operator runs it
(519) 761-2251 Ontario-built, one operator Runs on the tools you already use One-time setup, quiet monthly runtime I fix it before you notice it broke

Follow-up doesn't need a task list. It needs a trigger.

Watch one customer move through four, start to finish

One customer · four automatic texts

A small trigger, a few quiet steps, no logging in.

Scroll. This is one customer's real life-cycle. Every message below fires on its own, in your voice, while you're on the ladder.

Your business, automated
Running
01 Trigger · booked online
"You are booked for Thurs 2:00pm at 118 Grey St. Reply STOP to cancel."
Sent instantly · Day 0
02 Trigger · 24h before
"Reminder: we are at your place tomorrow 2:00pm for the tune-up. See you then!"
Auto · Day -1
03 Trigger · job marked done
"Thanks for having us out today! A quick Google review really helps a small business → [link]"
You approve · 1hr after
04 Trigger · 6 months quiet
"Been a while! You are about due for your fall tune-up. Want me to hold Thursday for you?"
Auto · 6-month mark

Every custom automation is shaped the same way: a small trigger, a quiet step, nothing for you to log into. The next one on the list could be yours.

Six ready-to-run

Six automations I can build for your business.

Every one is a real automation I can spec, build, and run for you. Yours might be number seven. The last card is a blank you fill in.

Every automation above is built to your business, so none of them carry a shelf price. Tell me which evening job you want to stop doing and I send a fixed number back within a day. These sit on top of a website build rather than replacing one.

What this actually is

Not software to babysit. A build I run for you.

Every custom automation works the same way, and so does the deal: I build it around how you work, and I keep it running.

Built to your business

Not a template you configure. I build the automation around how you actually run: your business, your area code, your words.

Quoted in 24 hours

Tell me the one task eating your evenings. You get a fixed price back the next day, with no discovery-call runaround.

Run forever, by me

I don't hand you a dashboard to watch. I run it, check it every weekday, and tune the wording whenever you ask.

We talk for fifteen minutes

Day 0 · 15-min call

You tell me what you do, who your customers are, and the one or two follow-up things that drive you nuts. I write it down. No software touched yet.

I send you one email, you click twice

Day 1 · one email

A short form for the name and number your texts come from, and a note of which calendar the reminders should read. Five minutes on your phone. That is everything you do.

I build and wire it up

Day 1 to 2 · I build

I set up the number, the texting account, and the automation in the background. You don't see this part and you don't log into anything.

We test it together

Day 3 · we test

I trigger the automation from my phone while you watch it land on mine. If anything sounds off, you tell me and I change the words right there on the call.

It runs, and I watch it

Onward · it runs

A short email from me every Monday: what happened last week and anything I changed. Want a word different? Reply to that email and I do it the same day.

The honest floor

What it will never do.

Approve-first is not a slogan here. It is how every new automation actually ships. Here's the floor, in plain terms.

Never sends without your wording in it

Every message starts with what you told me on the setup call: your prices, your hours, your words. It doesn't invent a line I haven't heard you say.

Never ships a new automation on full-auto

The first two weeks of anything new, you approve every send with one tap. It only goes fully hands-off once you've watched it and trust it.

Never chases a review after a bad job

Review requests fire off a completed job, not a rating filter. It is not built to fish for five stars and bury the rest. That is not a system I will run for you.

Never locks you in

Month to month. Text me and any automation is off within a minute. Your numbers and accounts go back to exactly how they were.

I check every automation myself, every weekday. If something sounds off, you tell me and I change the words the same day.

How it lands · four examples

What this looks like for your business.

Plumbing
Today

You're under a sink in Paris ON, phone in the truck, three calls go to voicemail. By the time you check, two already called the next plumber on Google.

With Bally

#03 Lead-Finder drops a fresh Monday list of homeowners in your area, and #04 Quote follow-up nudges anyone you quoted who went quiet, so you call back that evening with the address already in hand.

HVAC
Today

August heat wave, six AC calls in a day, every customer happy, and you keep meaning to ask for a review and never do. Your Google page has not moved in a year.

With Bally

#01 Review loop fires every time you mark a job done. An hour later a polite text in your words, with the link, is sitting there ready to send. #02 Google Profile hands you a post a week already written, so the page stops looking abandoned.

Roofing
Today

A GC needs your WSIB clearance and $2M liability cert by 4pm or you're off the site. You dig through email for 40 minutes and find one that expired two weeks ago.

With Bally

#05 Renewal tracker stores every cert in one place. Two weeks before any expiry I email you in plain English with the link. The GC gets the cert in two taps and you stay on the job.

Electrical
Today

Your Google page hasn't been touched since you set it up. No photos, hours wrong, no posts in two years. You know it matters; you never have the time.

With Bally

#02 Google Profile writes the weekly post and picks the photo, then hands the lot to you to paste in. I never get access to your profile and I never post as you. #06 Custom covers the one odd task only your business has.

Four examples from the trades, where these builds ran first. The same pattern fits salons, clinics, groomers and cleaners, any business with repeat customers.

15 minutes, no slides

Tell me the one task you keep meaning to do at 9pm.

Name what you run and the recurring thing that eats your evenings. I send a short note back the same day with what the build looks like for your business, and a fixed price.